Music Advocacy Method Course

Join Dr Anita Collins Online

The Music Advocacy Method Course is a 3-week online course for music educators and organisations who want to build powerful, research-informed messages that connect with parents, students, school leadership, and teaching colleagues.

Whether you’re a classroom teacher, ensemble director, or working in an music organisation, this course will help you create a clear, structured messaging plan to shift perceptions, educate your community, and strengthen support for music learning.

Course Modules

Identify the misconceptions about music learning and what’s influencing them.

Right Fit for You

Build a messaging plan using tools that speak to your key audiences

Be First to Know

Launch, monitor, and amplify your messaging for lasting impact

Early Bird Discount

What is included?

3 x 60-minute live webinars with Dr Anita Collins
Weekly exercises based on the BBB+ Advocacy Method
Downloadable workbook and planning templates
Access to webinar recordings for 3 months
3 months of full Premium BBB+ Membership (valued at $63)
Certificate of Completion for professional development records
Return later for just $50 when you start a new campaign or program (RRP $150)

The challenges this course solves

“Parents don’t understand what music learning really is.”
“School leaders support me, but they don’t see the full value.”
“Colleagues think music is a nice extra — not essential.”
“Students give up too easily — they don’t understand the process.”
“I know the research — I just don’t know how to talk about it.”
“I’m always advocating, but it feels like I’m getting nowhere.”
“I need a better way to explain why music matters — fast.”

Why learn from Dr. Anita Collins?

Dr Anita Collins is a world-renowned educator, researcher, and speaker who has transformed how we understand and communicate the value of music learning. With decades of classroom experience and a deep knowledge of neuroscience, Anita has helped thousands of teachers translate complex research into practical strategies that work in real schools.

As the founder of Bigger Better Brains, Anita leads a global network of over 700 educators across Australia, the US, the UK, and Canada, all using the BBB+ Method to advocate for music in their schools and communities. Her work is shaping how education systems think about music, and she’s a sought-after keynote speaker at major conferences worldwide.

This course is a rare opportunity to work directly with Anita, to learn from her teaching expertise, apply her method, and join a movement of educators who are changing the way the world sees music learning.

Dive more into Anita’s work:

TEDTalk Presenter

In 2014 Anita did a TEDTalk titled “What if every child has music education from birth”
ABC Documentary

In 2018 Anita did a three part documentary on the ABC with Guy Sebastian. Watch one of their conversations here.
TEDEd Writer

In 2014 Anita authored a TEDEd video that went viral called “How playing an instrument benefits your brain”
Podcast Guest Expert

Anita does a lot of podcasts and interviews. Here is just one which summarises the impacts of music have on all development.
Music Education Advocate

Anita is a world renowned advocate for music education